AdWords Search Advertising Exam Practice Test

AdWords Search Advertising Exam Practice Test

AdWords Search Advertising Practice Test contains 50 questions from Official AdWords Search Advertising Certification Exam. covering main principles of Search Advertising.  It’s completely free sample test, which allows you to get familiar with Search Advertising Test Questions. There is no time limit, so you could take it at your own pace. No registration, email or else required. All Questions are Actual.

As you probably know, you can retake Google AdWords Certification exams only after 1 Week if you fail it. Here you can take a sample test based on actual AdWords Certification Exam questions. Save Your Time!

Google Mobile Sites Certification Exam Practice Test

Google Mobile Sites Certification Exam Practice Test

Google Mobile Sites certification is available in Google Academy for Ads. Here is a list of exam questions if you want to get familiar with assessment questions before taking the test. So, eliminate the exam stress and make your learning more efficient. If you know answers to all of them, congrats, you don’t need our answer sheet. 

Which describes how a Service Worker operates?

  • It doesn’t handle network requests coming from the navigation on the website
  • It runs a programmable network proxy
  • None of the answer options are correct
  • It can be used only when the user is browsing the website

When referring to the critical rendering path in site performance, a critical resource is:

  • a – any resource that must be loaded
  • b – a resource that could block initial display of the page
  • c -any resource that returns a 404
  • d – a resource that takes more than 500ms to load

When referring to the critical rendering path in site performance, a critical resource is:

  • any resource that must be loaded
  • a resource that could block initial display of the page
  • any resource that returns a 404
  • a resource that takes more than 500ms to load

Google Mobile Sites Certification Exam Answers featured

Why did Facebook create “2G Tuesdays”?

  • To understand how people on 2G use their product
  • Most users are on 2G
  • To run a random experiment
  • Facebook didn’t create “2G Tuesdays”

A Progressive Web App:

  • works even with unreliable network through service worker
  • slows experience and therefore decreases conversion rate
  • needs high bandwidth environments
  • is the same as Accelerated Mobile Page

Which of the following is NOT a best practice for a financial company to keep users from dropping out of the funnel?

  • Remembering and prefilling preferences of registered users in forms
  • Letting users convert as a guest
  • Using click-to-call buttons for complicated forms or complex tasks
  • Asking for registration to use the site

In the layout step, the browser:

  • first resizes elements before computing their position
  • forces the DOM to be rebuilt
  • “computes the size and position of render tree elements “
  • displays the on-screen elements in their new positions

Which is an example of an unnecessary resource negatively impacting the user experience?

  • A photo carousel on the homepage that allows the visitor to preview multiple photos with a quick click
  • One web font
  • Optimized images
  • Lazy loading

Why are push notifications important for advertisers?

  • a – All of the answer options are correct
  • b – The information they deliver can be acted on immediately
  • c – They give users the opportunity to re-engage with content they are interested in
  • d – They deliver timely updates to users

Why can an intermittently available mobile network result in a poor experience?

  • It uses more data
  • Enabling WiFi reduces battery life
  • Some assets might not be loaded
  • It is less secure than WiFi

To discover and prioritize landing pages for potential improvements to the user design, you should check the:

  • All Pages Report focusing on Unique Page Views metric
  • Landing Pages Report focusing on Bounce Rate metric
  • Exit Pages Report focusing on Page Views metric
  • All Pages Report focusing on Average Time on Page metric

Which of the following is NOT a best practice to optimize forms on mobile?

  • Showing labels inside form fields for convenience
  • Using a real-time validation for errors in forms
  • Exposing options instead of using a drop-down menu
  • Offering users a numerical keyboard for telephone number field

Before introducing mobile site design best practices to your clients, you should examine their:

  • staffing and budget
  • page speed scores
  • design process
  • existing mobile sites

AMP ______ the page ______ waiting for resources to download.

  • displays; after
  • caches; before
  • indexes; while
  • lays out; without

When using Chrome devtools, what should you limit the connectivity to?

  • a – No Throttling
  • b – Regular 4G
  • c – Regular 3G
  • d – Regular 2G

The render tree contains:

  • the styles of the page
  • visible content
  • content of the page
  • the DOM

True or false: Constructing the Document Object Model (DOM) requires style information.

  • False
  • True

Keeping CSS independent of HTML allows us to treat_______and _______as separate concerns.

  • content; design
  • user experience; speed
  • analytics; optimization
  • images; articles

What is a valid event for a Service Worker to emit when it’s registered?

  • Canceled
  • Install
  • Idle
  • Stop

At a minimum, what page weight should you be aiming for?

  • Less than 1MB
  • More than 3MB
  • 2MB
  • 2.1MB

True or false: You can experiment with Google Analytics features by using the Google Merchandise Store demo account.

  • False
  • True

True or false: A/B testing allows you to test two or more elements on the site to understand their effects on each other

  • True
  • False

Which of the following reports in Google Analytics helps you to identify leakages from the conversion funnel?

  • Device Usage Report
  • Top Landing Pages Report
  • Product Performance Report
  • Checkout Behavior Analysis Report

Mobile sites:

  • are accessed through the desktop device’s web browser
  • need to be downloaded or installed to a device
  • have specific functionality for mobile devices
  • require approvals to access

To deliver the fastest possible time to first render, you should minimize the number of:

  • a – critical HTML classes
  • b – critical resources
  • c – critical JavaScript functions
  • d – CSS classes

Which of these features is part of a Progressive Web App?

  • UX API
  • Location API
  • Call API
  • Add to home screen

Which of the following is NOT true about the site search experience on mobile sites?

  • Smart-search features like auto-complete and corrected misspelling are especially important to have on small screens
  • Comprehensive search results are better than concise results
  • Positioning site search at the top of a mobile page with an open-text search box is a best practice
  • Users rely on filters to narrow down search results

How does AMP work?

  • Doesn’t let extension mechanisms block rendering
  • Keeps all third-party JavaScript out of the critical path
  • All of the answers are correct
  • Allows only asynchronous scripts

True or false: Mobile pages that load 1 second faster see up to a 27% increase in conversion rate.

  • true
  • false

Which metric is affected by slow pagespeed?

  • Clickthrough rate
  • Conversion rate
  • Viewthrough rate
  • Impressions

The App shell helps with:

  • Making transitions between pages faster
  • Making the full page load faster
  • Improving elements of the UX
  • Creating a fully optimized site

How do you prioritize optimization of a mobile site for browser versions or screen resolutions:

  • Look for the oldest version of your site
  • Look for the highest number of sessions and lowest conversion rates (or highest bounce rates)
  • Prioritize the site with the highest conversion rates
  • Optimize all at the same time

What’s the fastest and best-optimized resource?

  • An image
  • Web fonts
  • The one not sent
  • Javascript

Image information such as location and camera description can often be deleted to reduce image sizes. This type of information is called:

  • raster
  • GZIP
  • metadata
  • vector

How can you make the job simpler for the browser?

  • Follow the style guide
  • Add more parents
  • Change the selector to a class
  • Create more complex CSS

Resources with responses that are ______ for all users are great candidates to be cached by a CDN.

  • sized
  • different
  • variants
  • identical

Which of the following describes the Payment Request API correctly?

  • a – It is designed for external card readers
  • b – It replaces your payment processor
  • c – It bypasses the checkout form
  • d – It requires a phone with a fingerprint reader

Which is NOT true about responsive sites?

  • a – Responsive sites are easier to maintain
  • b – Responsive sites are cost-effective
  • c – Responsive sites have one codebase, deployment and URL
  • d – Responsive sites usually have faster load times versus separate (m.dot) sites

What does “Variant A” in A/B Testing usually represent?

  • Greater than 95%
  • Less than 5000
  • Test version of the web page that is modified from the original
  • Original version of the web page
Google Mobile Sites Certification Exam Practice Test

Google Mobile Sites Certification Exam Practice Test

Google Mobile Sites certification is available in Google Academy for Ads. Here is a list of exam questions if you want to get familiar with assessment questions before taking the test. So, eliminate the exam stress and make your learning more efficient. If you know answers to all of them, congrats, you don’t need our answer sheet. 

Which describes how a Service Worker operates?

  • It doesn’t handle network requests coming from the navigation on the website
  • It runs a programmable network proxy
  • None of the answer options are correct
  • It can be used only when the user is browsing the website

When referring to the critical rendering path in site performance, a critical resource is:

  • a – any resource that must be loaded
  • b – a resource that could block initial display of the page
  • c -any resource that returns a 404
  • d – a resource that takes more than 500ms to load

When referring to the critical rendering path in site performance, a critical resource is:

  • any resource that must be loaded
  • a resource that could block initial display of the page
  • any resource that returns a 404
  • a resource that takes more than 500ms to load

Google Mobile Sites Certification Exam Answers featured

Why did Facebook create “2G Tuesdays”?

  • To understand how people on 2G use their product
  • Most users are on 2G
  • To run a random experiment
  • Facebook didn’t create “2G Tuesdays”

A Progressive Web App:

  • works even with unreliable network through service worker
  • slows experience and therefore decreases conversion rate
  • needs high bandwidth environments
  • is the same as Accelerated Mobile Page

Which of the following is NOT a best practice for a financial company to keep users from dropping out of the funnel?

  • Remembering and prefilling preferences of registered users in forms
  • Letting users convert as a guest
  • Using click-to-call buttons for complicated forms or complex tasks
  • Asking for registration to use the site

In the layout step, the browser:

  • first resizes elements before computing their position
  • forces the DOM to be rebuilt
  • “computes the size and position of render tree elements “
  • displays the on-screen elements in their new positions

Which is an example of an unnecessary resource negatively impacting the user experience?

  • A photo carousel on the homepage that allows the visitor to preview multiple photos with a quick click
  • One web font
  • Optimized images
  • Lazy loading

Why are push notifications important for advertisers?

  • a – All of the answer options are correct
  • b – The information they deliver can be acted on immediately
  • c – They give users the opportunity to re-engage with content they are interested in
  • d – They deliver timely updates to users

Why can an intermittently available mobile network result in a poor experience?

  • It uses more data
  • Enabling WiFi reduces battery life
  • Some assets might not be loaded
  • It is less secure than WiFi

To discover and prioritize landing pages for potential improvements to the user design, you should check the:

  • All Pages Report focusing on Unique Page Views metric
  • Landing Pages Report focusing on Bounce Rate metric
  • Exit Pages Report focusing on Page Views metric
  • All Pages Report focusing on Average Time on Page metric

Which of the following is NOT a best practice to optimize forms on mobile?

  • Showing labels inside form fields for convenience
  • Using a real-time validation for errors in forms
  • Exposing options instead of using a drop-down menu
  • Offering users a numerical keyboard for telephone number field

Before introducing mobile site design best practices to your clients, you should examine their:

  • staffing and budget
  • page speed scores
  • design process
  • existing mobile sites

AMP ______ the page ______ waiting for resources to download.

  • displays; after
  • caches; before
  • indexes; while
  • lays out; without

When using Chrome devtools, what should you limit the connectivity to?

  • a – No Throttling
  • b – Regular 4G
  • c – Regular 3G
  • d – Regular 2G

The render tree contains:

  • the styles of the page
  • visible content
  • content of the page
  • the DOM

True or false: Constructing the Document Object Model (DOM) requires style information.

  • False
  • True

Keeping CSS independent of HTML allows us to treat_______and _______as separate concerns.

  • content; design
  • user experience; speed
  • analytics; optimization
  • images; articles

What is a valid event for a Service Worker to emit when it’s registered?

  • Canceled
  • Install
  • Idle
  • Stop

At a minimum, what page weight should you be aiming for?

  • Less than 1MB
  • More than 3MB
  • 2MB
  • 2.1MB

True or false: You can experiment with Google Analytics features by using the Google Merchandise Store demo account.

  • False
  • True

True or false: A/B testing allows you to test two or more elements on the site to understand their effects on each other

  • True
  • False

Which of the following reports in Google Analytics helps you to identify leakages from the conversion funnel?

  • Device Usage Report
  • Top Landing Pages Report
  • Product Performance Report
  • Checkout Behavior Analysis Report

Mobile sites:

  • are accessed through the desktop device’s web browser
  • need to be downloaded or installed to a device
  • have specific functionality for mobile devices
  • require approvals to access

To deliver the fastest possible time to first render, you should minimize the number of:

  • a – critical HTML classes
  • b – critical resources
  • c – critical JavaScript functions
  • d – CSS classes

Which of these features is part of a Progressive Web App?

  • UX API
  • Location API
  • Call API
  • Add to home screen

Which of the following is NOT true about the site search experience on mobile sites?

  • Smart-search features like auto-complete and corrected misspelling are especially important to have on small screens
  • Comprehensive search results are better than concise results
  • Positioning site search at the top of a mobile page with an open-text search box is a best practice
  • Users rely on filters to narrow down search results

How does AMP work?

  • Doesn’t let extension mechanisms block rendering
  • Keeps all third-party JavaScript out of the critical path
  • All of the answers are correct
  • Allows only asynchronous scripts

True or false: Mobile pages that load 1 second faster see up to a 27% increase in conversion rate.

  • true
  • false

Which metric is affected by slow pagespeed?

  • Clickthrough rate
  • Conversion rate
  • Viewthrough rate
  • Impressions

The App shell helps with:

  • Making transitions between pages faster
  • Making the full page load faster
  • Improving elements of the UX
  • Creating a fully optimized site

How do you prioritize optimization of a mobile site for browser versions or screen resolutions:

  • Look for the oldest version of your site
  • Look for the highest number of sessions and lowest conversion rates (or highest bounce rates)
  • Prioritize the site with the highest conversion rates
  • Optimize all at the same time

What’s the fastest and best-optimized resource?

  • An image
  • Web fonts
  • The one not sent
  • Javascript

Image information such as location and camera description can often be deleted to reduce image sizes. This type of information is called:

  • raster
  • GZIP
  • metadata
  • vector

How can you make the job simpler for the browser?

  • Follow the style guide
  • Add more parents
  • Change the selector to a class
  • Create more complex CSS

Resources with responses that are ______ for all users are great candidates to be cached by a CDN.

  • sized
  • different
  • variants
  • identical

Which of the following describes the Payment Request API correctly?

  • a – It is designed for external card readers
  • b – It replaces your payment processor
  • c – It bypasses the checkout form
  • d – It requires a phone with a fingerprint reader

Which is NOT true about responsive sites?

  • a – Responsive sites are easier to maintain
  • b – Responsive sites are cost-effective
  • c – Responsive sites have one codebase, deployment and URL
  • d – Responsive sites usually have faster load times versus separate (m.dot) sites

What does “Variant A” in A/B Testing usually represent?

  • Greater than 95%
  • Less than 5000
  • Test version of the web page that is modified from the original
  • Original version of the web page

At a minimum, what Speed Index score should you be aiming for?

  • Within 10% of similar sites
  • Less than 5000
  • Greater than 5000
  • Greater than 95%

According to a Google poll, what is the top frustration when users browse the web on their mobile device?

  • Not knowing where to click
  • Watching a video
  • Waiting for slow pages to load
  • Being shown interstitials

Currently, Google Optimize does NOT currently allow you to:

  • use your existing goals and metrics in Google Analytics as experiment objectives
  • test new website designs, layouts and content with a subset of your visitors
  • serve experiments to specific groups of users that you’ve defined as Audiences in Google Analytics
  • do heatmap analysis to better understand to user behaviour on your site

The first step to optimize the critical rendering path is to:

  • optimize the order in which the remaining critical resources are loaded: download all critical assets as early as possible to shorten the critical path length
  • optimize the number of critical bytes to reduce the download time (number of roundtrips)
  • analyze and characterize your critical path: number of resources, bytes, length
  • minimize number of critical resources: eliminate them, defer their download, mark them as async, and so on

For each font on your website you should:

  • Minimize the HTML
  • Make sure to add as many as possible
  • Minimize the number of used variants
  • Add CSS

What is a tool that you can use to emulate and simulate a site that’s experiencing poor or unreliable connectivity?

  • Pingdom.com
  • Webpagetest.org
  • Speedtest.net
  • Speedguide.net

Which most accurately describes the purpose of compression?

  • Combining files
  • Minimizing file size
  • Fitting more into the cache
  • Making the code faster

True or false: JavaScript can block DOM construction unless explicitly declared as async.

  • true
  • false

Which is a benefit of a mobile site over an app for businesses?

  • You have to build a separate site for tablets and phones
  • Shorter development timelines
  • Mobile sites only work on Android
  • Mobile sites require approvals before one can gain access

Before the browser can render the page, it needs to construct the:

  • HTML and JavaScript
  • UX trees
  • Pixel pipeline
  • DOM and CSSOM trees

If you’re in an animation like scrolling, you should ideally be looking to keep your JavaScript to something in the region of:

  • a – 7ms – 8ms
  • b – 5ms – 6ms
  • c – 3ms – 4ms
  • d – 9ms – 10ms

Which changes to “geometric properties” affect the layout?

  • Widths
  • All of the answers are correct
  • Top
  • Heights

Which of the following statements is true about the mobile experience of users?

  • a – Users are willing to accept longer load times for high-resolution images
  • b – It’s important to show as much information as possible on the visible part of a mobile site
  • c – It’s important to use call-to-action buttons to keep users in the same browser window
  • d – It’s important to show a prominent “full site” label on a mobile site

In which of the following situations can a high bounce rate be interpreted as a good metric?

  • a – Campaign landing page brings the user to the first step of a 3-step lead generation form
  • b – Vector (SVG)
  • c – Campaign landing page brings the user to the product detail page
  • d – Campaign landing page brings the user to a page where the company promotes their phone number to receive calls

Which of the following describes an App shell?

  • a – It provides a fast first impression gracefully transitioning to a fully loaded page
  • b – It discourages caching of content that overlaps across pages of the website
  • c – It is comprised of all page elements which are dependant of the specific page contents
  • d – None of the answer options are correct

A good notification:

  • is relevant
  • has a default action
  • delivers in the background
  • can be dismissed

To optimize for speed, you shouldn’t use too many webfonts and you should minimize the number of _____.

  • ligatures
  • dingbats
  • descenders
  • variants

Why do CSS @imports harm performance?

  • a – They create a less efficient CSSOM
  • b – @import loads files less efficiently than <link>
  • c – They require additional CPU time to parse
  • d – They can introduce unwanted dependencies

Which is NOT part of AMP:

  • Custom Fonts
  • Inline CSS
  • AMP HTML
  • Analytics

True or false: To instruct the browser to use the default device width, you would use <meta name=”viewport” content=”width=device-width”>

  • False
  • True

Which format is preferred for multi-device and high-resolution icons?

  • Vector (SVG)
  • Data URLs
  • JPEG
  • PNG

Which can be sacrificed to reduce the file size of an image?

  • Rendering speed
  • Color range
  • Compression
  • Quality

Which is true about calls-to-action usage on mobile homepages?

  • A call-to-action should be prominent on the visible area of the mobile homepage
  • A call-to-action should be on the second page
  • The same call-to-action should be used both on mobile and desktop sites
  • A call-to-action should be used in menus only

Which components often account for most of the downloaded bytes on a web page?

  • Fonts
  • JavaScript
  • Articles
  • Images

True or false: Using a mix of desktop and mobile-optimized pages on mobile sites improves the user experience since some users are more familiar with the desktop version of the site.

  • False
  • True

Research shows that mobile users expect to:

  • a – see the logo below the fold on mobile sites
  • b – tap the logo at the top of a mobile page to take them to new products
  • c – tap the logo at the top of a mobile page to take them to a “Contact Us” page
  • d – tap the logo at the top of a mobile page to take them back to the homepage

Some users aren’t comfortable converting on their mobile device. What could be an action you can take to improve their experience?

  • Offering secondary call-to-action buttons, like social sharing
  • Asking the user to register to save their details
  • Making your primary call-to-action buttons more prominent
  • Showing the desktop version of the site on mobile devices

Some users aren’t comfortable converting on their mobile device. What could be an action you can take to improve their experience?

  • Offering secondary call-to-action buttons, like social sharing
  • Asking the user to register to save their details
  • Making your primary call-to-action buttons more prominent
  • Showing the desktop version of the site on mobile devices

True or false: Images should never change when rotating a device screen or between different device sizes.

  • False
  • True

How many times per second do most devices refresh their screens?

  • 35
  • 100
  • 20
  • 60

Have a question? Feel free to leave a comment or contact me right now.  

AdWords Mobile Advertising Exam Practice Test

AdWords Mobile Advertising Exam Practice Test

In this post you will find free practice test based on actual AdWords Mobile Advertising certification exam questions.

Update! After Google AdWords rebranding to Google Ads this sample test is not 100% up to date. However, we keep it live here because it’s still a great way to learn Mobile Advertising concepts and many questions are similar to actual Google Ads Mobile exam. In addition, the complete list of actual Google Ads Mobile Assessments Questions is available here.

_____________________________ 

Let’s face it. AdWords Certification Exams are not easy. Some questions could seem confusing or even misleading. Or, in the worst scenario out of the date. AdWords Mobile Advertising certification exam is not an exception.

Nobody likes spending hours learning and then fail the exam due to poor quality questions.

But no worries. Here we have a great solution. If taking a shortcut with Mobile Advertising Exam Answers is not the best fit for you, consider taking this free practice test you will find in this post.

3 Reasons Why you should take AdWords Mobile Advertising Practice test

  • Get familiar with actual certification exam questions.
  • Check your knowledge before taking certification exam.
  • Eliminating exam stress
Check Your Knowledge with this AdWords Mobile  Advertising  Sample Exam. It’s completely free test, which allows you to get familiar with Google AdWords Mobile Advertising Exam Questions. There is no time limit, so you could take it at your own pace.  No sign-in, email or registration required. A Smart Way to Test your Knowledge.

As you probably know, you can retake Google AdWords Certification exam only after 1 Week if you fail it. Here you can take a sample test based on actual AdWords Certification Exam questions. Save Your Time!

AdWords Fundamentals Exam Practice Test

AdWords Fundamentals Exam Practice Test

As you probably know Google AdWords was rebranded to Google Ads. As the result, this sample test is little out of date. The reason we still keep it here is that it is still perfect for learning Google Ads (former AdWords) concepts. However, you can find all actual Google Ads Fundamentals Certification Questions here.

Check Your Knowledge with this AdWords Fundamentals Sample Exam. It’s completely free mock test, which allows you to get familiar with Google AdWords Fundamentals Exam Questions. There is no time limit, so you could take it at your own pace.

As you probably know, you can retake Google AdWords Certification exam only after 1 Week if you fail it. Here you can take a sample test based on actual AdWords Certification Exam questions. Save Your Time!

 

 Google Ads Fundamentals Exam Q&A. Download Now  >>>

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