Which of the three elements in the Bing Ads quality score formula should you use to determine the best ways to optimize your ads?

Question | Explanation | Answer

Question:

Which of the three elements in the Bing Ads quality score formula should you use to determine the best ways to optimize your ads?

a – Expected click-through rate

b – Ad relevance

c – Landing page experience

d – All of the above

Explanation:

One of the most important metrics in Bing Ads is the Quality score of your ads. Bing Ads shows you how competitive your ads are in the marketplace by measuring how relevant your keywords, ads, and landing pages are to customers’ search queries.    

In Bing Ads there are three main indicators measuring the quality score. They are expected CTR, Ad relevance, and Landing page experience. As you see, all these indicators are user-orientated. 

Tip: You can use your quality score to determine the best ways to optimize your ads.

Learn more on the official Bing Ads website.

Which of the three elements in the Bing Ads quality score formula should you use to determine the best ways to optimize your ads?
Answer:

All of the above

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