You would choose to advertise on the Search Network if you wanted to:
Question | Explanation | Answer
AdWords Fundamentals Certification
Search Network is a group of search-related websites where your ads can appear. The Google Search Network shows AdWords ads on webpages that use Google to show search results.
When you advertise on the Google Search Network, your ad can show near search results when someone searches with terms related to one of your keywords. That means ads are shown only when people search with your keywords related queries.
AdWords allows advertisers to show advertisements that are extremely relevant to a search query. This ensures that the audience is usually very interested in what the advertisement has to offer. While text ads are not the only ad type which is shown on SN, they are by far the most commun and widely used ad format.
reach customers while they’re searching for your products or services