Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies?

Question | Explanation | Answer

Question:

Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies?

a – Google Ads policies can help ensure ads are useful, varied, relevant, and safe for web users

b – Google Ads policies can help web users distinguish between ads and search results

c – Google Ads policies can help keep ad costs low and affordable for advertisers

d – Google Ads policies can keep disapproved ads and websites out of organic search results

Explanation:

Google requires that advertisers comply with all applicable laws and regulations and the Google policies. They can be divided into Content related policies (Prohibited content and restricted content), prohibited practices, and editorial/technical policies. However, all of them serve to ensure ads are useful, safe and relevant for users.  

TIP: Some policies apply to the ad’s destination. If your ad complies with the policy, check your destination to see if it’s causing the disapproval and make any necessary changes before proceeding.

Learn more on the official Google support website.

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