YouTube Asset Monetization Assessment Questions

Exam Questions

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A user video is claimed by two different assets. One asset has ownership in Canada and a match policy of Monetize worldwide. The other asset has ownership worldwide and a match policy of Monetize worldwide. What policy is applied?

Track in Canada, Monetize everywhere else

Monetize in Canada, Track everywhere else

Track worldwide

Monetize worldwide

______

How could someone find their revenue by asset by country?

Check the revenue report.

Check the Ads Partner Revenue Asset report.

Check the Demographics report.

Check the Asset report.

______

What is a primary business benefit of monitoring asset reports?

To assert legal protections.

The prevent copyright infringement.

To prevent unauthorized parodies.

To identify potential loss of revenue.

______

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Partner A set their ownership of an asset in Japan and Partner B set their ownership of the same asset in Korea. Partner A has a match policy of Monetize worldwide. Partner B has a match policy of Track worldwide. If a user video is matched and claimed against this asset, what is the applied policy? 

Monetize in Japan and Korea

Monetize in Japan, Track in Korea

Track in Japan and Korea

No policy

______

You’ve received a warning for Content ID abuse. In reviewing bad claims, you notice a lot of issues stem from a single channel whose content consists entirely of movie trailers licensed from studios. After deactivating the bad references and releasing invalid claims, what else might you do? 

Delete all of the channel’s videos

Remove the channel from your content owner

Require all claims be routed for manual review

Remove the channel’s ability to create references

______

What are the implications of not setting a match policy in a multi-claim scenario? 

Other content owners will have their match policies suspended.

Your desired match policy may not be applied to claimed user videos.

Any claimed videos will be blocked automatically.

You cannot issue a DMCA takedown on user videos.

______

How could you prevent your YouTube video from being seen in Indonesia? 

Remove Indonesia from your asset ownership

Set viewing restrictions in your asset metadata

Add policy to Block if viewer location is Indonesia

Block views from any mobile devices

______

Which statement is true for multi-party ownership of an asset? 

YouTube only applies your policy in your ownership territories.

All asset owners must set the same policy worldwide.

Asset owners decide which policy should be prioritized.

YouTube applies no policy, unless the policy is Block.

______

Which statement is true for manual review of claims? 

Your policy won’t be applied until the claim is made active

Your policy gets applied automatically after 30 days

Manual reviews must specify a condition for viewer location

YouTube applies the most restrictive policy on potential claims

______

Why might revenue numbers be different in the YouTube Analytics Ad Rates report than in the downloadable Ads Partner Revenue reports? 

The Ads Partner Revenue reports reflect ownership splits and third-party revenue.

The Ads Partner Revenue report reflects gross revenue.

The Ad Rates report includes end-of-month adjustments.

This never happens; the two will always be exactly the same.

______

Why would you want to check if there are additional claims in the “Other claims” tab for a particular video?” 

To see which claim originated first

To determine if any other assets affect the applied policy

To get contact information for the other asset owners

To update your match policy based on the other claims

______

A user uploads a mashup video with scenes from two different movies. You own one movie in the U.S. and your match policy is Monetize. The partner who owns the other movie in the U.S. also has a match policy of Monetize. What policy is applied in the U.S.? 

Monetize

Block

Track

No policy

______

If an asset is owned by parties in different territories, how does revenue get paid out? 

This won’t happen; assets can’t be owned by multiple parties.

A third party manager will pay out each owner based on asset performance.

The owner with the largest percentage of the asset is responsible for manually splitting the revenue.

YouTube will apportion the correct percentage of revenue to each owner.

______

In a multi-claim scenario, if one asset owner has a Block policy, and another asset owner has a Monetize policy, how does YouTube prioritize the policies? 

YouTube applies the least restrictive policy (Monetize).

YouTube applies the most restrictive policy (Block).

YouTube randomly assigns one of the owner’s policies.

YouTube merges the policies (Block + Monetize = Track).

______

Who might receive payments by content owners? 

Channel managers who participate in brand collaborations.

Only enterprise-level content creators.

Content creators who are members of a network, or working with organization that manage their revenue.

Content creators who collaborate with other channels.

______

Which YouTube resource contains final revenue for a month? 

Campaign Performance report

The downloadable monthly Ads Partner Revenue reports.

AdSense DoubleClick account.

The Revenue report in YouTube Analytics.

______

Which of the following is a step you would NOT take to identify bad claims? 

Create an asset campaign

Sort assets by active claims to help prioritize

Examine your disputed and appealed claims

Use filters to identify patterns in bad claims

______

If an asset owner doesn’t set a policy in a territory they have ownership, what policy gets applied? 

Block

Track

No policy

Monetize

______

Partners that have repeated issues with Content ID abuse can face: 

$150,000 fine

Partner termination

No consequences

Copyright strikes

______

Which downloadable report can help separate ad revenue by asset for payouts? 

Asset.

Ads Partner Revenue Asset

Ad Rates.

Revenue.

______

What’s the difference between an ownership conflict and a claim? 

A conflict occurs when another party says they own your asset; a claim occurs when they publish a video containing your asset.

A conflict is when two content owners upload very similar reference files; a claim is how you associate references with assets.

A claim occurs when another party says they own your asset; a conflict occurs when they publish a video containing your asset.

A claim is when two content owners upload very similar reference files; a conflict happens if references aren’t connected to assets.

______

What information is included in an Ad Rates report? 

Reportable, net revenue from ad sales at the channel and video level.

Playback-based RPMs at the channel and video level.

How ad revenue is performing relative to other revenue streams.

How ad types are performing over time relative to one another.

______

You have a large library of sound recordings, including some old speeches in the public domain. What is the best way to treat them with regard to Content ID? 

Use a Custom ID to flag these sound recordings as public domain so you can keep an eye on them.

Enable your entire catalog for Content ID matching and check your Claims report quarterly.

Identify the public domain speeches and don’t enable them for Content ID matching.

Set policies to route all claims for manual review so you can spot claims against public domain content.

______

Partner A and Partner B share ownership of an asset (in different territories). If Partner A releases a claim on a video, what happens? 

Partner A’s ownership is removed from the asset.

The claim is routed to Partner B to confirm the release.

The claim is released for both Partner A and Partner B.

Partner A’s policy is removed, but Partner B’s policy remains active.

______

What might happen if a partner disregards an asset ownership conflict? 

The partner may have to remove the asset.

The partner may lose revenue from this asset until the conflict is resolved.

The partner may not be able to create new assets.

The partner may recieve a Community Guidelines strike.

______

In reviewing your disputed claims, you realize you uploaded a 10-minute reference file of your news program that contains a 1-minute clip from a third party. How can you fix this, if the claim results from the embedded clip? 

Deactivate the reference file to prevent future Content ID matches.

Reinstate claim.

Release claim, and exclude the segment from your reference.

Release claim, but don’t exclude the segment from your reference.

______

Which policy is applied in a multi-claim scenario when partners have different match policies? 

YouTube applies the least restrictive policy to the claimed video

YouTube applies the most restrictive policy to the claimed video

YouTube applies no policy to the claimed video

YouTube always applies the Track policy to the claimed video

______

A user video is claimed by one asset with a policy of Monetize worldwide and claimed separately by another asset with a policy of Block worldwide. If both partners own their respective assets worldwide, what is the applied policy? 

Track worldwide

Monetize worldwide

Block worldwide

No policy

______

What would be a good reason to reexamine a custom policy? 

Claims from multiple territories

An invalid reference in your ToDo queue

A large number of disputed claims

A slight decline in claims after 6 months

______

What is a benefit to monitoring asset performance from claims? 

To identify third parties claiming ownership of your assets.

To compare the revenue potential of two different channels you manage.

To compare your claimed assets against competitors’.

To determine the reach and revenue potential of your assets.

______

Why might revenue in the Asset report not match revenue in the Video report? 

This happens when a video contains multiple assets. Revenue from all assets should add up to video’s revenue.

This can happen when an asset has multiple owners in different territories: revenue can vary from country to country.

This might occur when assets and the videos they claim have different monetization policies enabled.

This only happens with music, if ownership is split between performance and composition assets.

______

Which of the following is an example of Content ID misuse? 

Uploading reference files via spreadsheet templates

Including paid product placements in your video content

Claiming user reuploads of advertiser commercials that are embedded within your broadcast reference

Ignoring pending claims in your ToDo queue for 1 week

______

What is a key benefit of regularly reviewing your claims? 

Clean up mistaken claims that may impact creators or other content owners

Remove inactive claims from the claims list

Calculate total revenue from ads, transactions, and subscriptions

Compare ad rates from different sources

______

Partner A set their ownership of a web asset in U.S. and Canada, and Partner B set their ownership of the same asset in U.S. and Mexico. Partner A has a match policy of Track worldwide. Partner B has a match policy of Block worldwide. What is the result? 

Track in U.S. and Canada, Block in Mexico

Track in U.S., Canada, and Mexico

Track in Canada, Block in U.S. and Mexico

Block in U.S., Canada, and Mexico

______

Which of these examples frequently contribute to invalid claims for sports partners? 

Commercials

Breaking news

Celebrity interviews

Viral videos

______

You’ve added the “route for review” rule to a custom policy. What happens with any associated claims? 

They are converted to a Block policy after 30 days if not reviewed.

They are routed to a Partner Manager for approval.

They appear in your Potential Claims ToDo queue.

They are pending for 30 days, then automatically become active.

______

How might someone find out which assets are “monetized in all countries”? 

Go to the Demographics report, then sort by Asset.

Go to the Asset report, then sort by match policy.

Go to the Demographics report, then sort by match policy.

Go to the Video report, then sort by Ads enabled.

______

If you and other partners own a single asset in different territories, how would Content ID handle claiming against a user-uploaded video? 

This produces a claim conflict, which owners must resolve.

Content ID generates a unique claim for each asset owner.

There can only be one claim per asset for each user video.

An asset can have up to 5 claims against a single video.

______

Which of these would be a good use case for a custom policy? 

Monetize cover songs, but block parody songs

Monetize viral videos for 30 days

Issue takedown for any videos uploaded from China

Monetize short fan-uploaded clips, but block longer clips

______

An asset is owned by Partner A in Canada and Partner B in Mexico. Partner A has a match policy of Monetize worldwide. Partner B also has a match policy of Monetize worldwide. When user videos are matched and claimed against this asset, which partner earns the revenue? 

Revenue is paid to the original owner of the asset

Not enough information to determine

Revenue is paid to the the partner who uploaded the reference file

Partner A earns for Canada, Partner B earns for Mexico

______

Which statement best describes the Ad Rates report? 

A downloadable report that contains information on how different ad types are performing over time relative to one another.

In YouTube Analytics, it contains information on how different ad types are performing over time relative to one another.

A downloadable report that contains information on how assets are performing over time relative to one another.

In YouTube Analytics, it contains information on the three major revenue streams for all content types.

______

What type of data is only added to reports after a month has ended? 

Traffic sources.

Estimated revenue.

Watch time.

Finalized revenue.

______

What’s a good strategy to maximize asset revenue? 

Be selective about which ad types you choose to enable.

Select a default usage policy of “block” on all assets.

Only monetize longer format videos.

Upload reference files and activate claims in a timely way.

______

Which conditions under a custom match policy can be set in Minutes (mm:ss) and Percent (%)? 

User video match amount only

Reference match amount only

Audio match amount

User video match amount and reference match amount

______

Where can partners find final, reportable revenue information? 

AdSense report.

Monthly Ads Partner Revenue reports.

Weekly Ads Partner Revenue reports.

Revenue report.

______

What can happen if a video is claimed by multiple assets? 

The asset’s revenue can exceed the revenue of the individual videos.

Consult the Claims report to investigate asset use by other channels.

The video’s revenue can exceed the revenue of the individual assets.

Neither asset owner will be paid until the conflict is resolved.

______

You hold the rights to a 15-minute celebrity interview. You’re fine if fans upload a clip, provided that their video also contains other content longer than your clip. What custom policy would achieve this goal? 

Block if user video match amount >50%, Monetize if user video match amount <50%.

Block if user video match amount >90%, Monetize if user video match amount <90%.

Block if user video match amount =50%.

Block if user video match amount is >10%, Monetize if user video match amount <10%.

______

What three revenue sources are available directly through the YouTube platform? 

Ads, transaction, and subscription.

Ads, asset, and subscription.

Ads, transaction, and asset.

Asset, transaction, and subscription.

______

What tactic can prevent loss of potential ad revenue? 

Set your videos to “unlisted.”

Ensure that enabled ad types are visible on the devices your audience watches on.

Select a usage policy of “block”.

Refer to the Video report on a regular basis.

______

It’s July 1 and the finance department needs revenue totals from June for accounting purposes. Where can they find the number they should use? 

The earliest that figure will be available is July 10.

In the Revenue report in YouTube Analytics.

In the downloadable monthly Ads Partner Revenue reports.

In the downloadable monthly Ad Rates report.

______

Which is a primary metric used by many content owners use to determine revenue distribution to creators? 

Number of user-uploaded videos.

Revenue earned by assets.

Rate of new channel subscribers.

Audience demographics.

______

What might alert you that someone may be attempting to monetize your assets? 

If the Asset report shows that revenue has decreased sharply for a specific asset.

If the Asset Conflict report shows that an asset is in conflict in one or more territories.

If the number of channel page owned views on the Video Claims report is less than the total owned views, you may be losing revenue.

If the Claims report shows that a video claimed by one of your tracked assets was uploaded by a channel that isn’t your partner.

______

Why might a partner see data for assets they don’t own in any country? 

Some reports might display old data for previously-claimed assets.

Revenue for shared assets may be split evenly between parties.

This may happen when a usage policy is inadvertently set to “null.”

To confirm the veracity of a partner’s AdSense account details.

______

Which policy condition would be effective to earn revenue from short fan-uploaded clips? 

Monetize if user video match amount is between 3:30 and 3:45.

Monetize if user video match amount is greater than 8:00.

Monetize if user video match amount is less than 4:00.

Block if user video match amount is greater than 0:15.

______

Which of the following types of content should never be enabled for Content ID matching? 

Public domain

Dubbed content

Acoustic music

Original content

______

If an asset claiming a video is missing ownership in some territories, what is the default policy action? 

No policy

Track

Block

Monetize

______

Which of the following is most helpful to explain a sudden and steep decline in revenue? 

Audience retention report.

Video report.

Ads Partner Revenue reports.

Demographics report.

______

A partner is looking for a way to keep track of user-uploaded videos that match content they own. When using downloadable reports, what field might be helpful when linking multiple reports to build connections? 

Owner Policy

Claim Origin

Content Type

Asset ID

______

What is a negative consequence of an asset ownership conflict? 

Your partner manager will contact you to resolve it

Active monetization claims may be postponed

You won’t have access to YouTube Analytics for this asset

The asset won’t be used for Content ID matching

______

You’ve signed an artist who does completely original hip hop songs. What is the method to block full reuploads and monetize short clips (under <2min)? 

Monetize if user video match amount is smaller than 2:00, Block if user video match amount is greater than 2:00.

Block if user video match amount is equal to 100%.

Monetize if user video match amount is smaller than 100%.

Monetize if user video match amount is equal to 2:00.

______

You and another partner have a match policy of Monetize on separate non-music assets. If a user video is claimed by both of your assets, and no other assets, who receives the revenue? 

You each receive 50% revenue.

YouTube holds the revenue until one partner releases its claim.

The partner who reviews the claim first would receive the revenue.

The revenue flows to the partner with the longer reference match.

______

You’ve received a warning for over-claiming. What can you do to address this? 

Sort assets by number of claims and review assets with the most claims

Download the Claims report and investigate only the inactive claims

No action is necessary, since it’s only a warning

Look at a random sampling of last month’s claims and release invalid claims

______

What’s the best way to get an overview of revenue trends? 

Consult the Ad rates report in Analytics.

Add up the totals from your Revenue, Transaction, and Subscription reports.

Consult the Revenue report in Analytics.

Add up the totals from your Ad Rates, Transaction, and Subscription reports.

______

Which is a downloadable report? 

Ad rates.

Video.

Demographics.

Revenue.

______

Partner A and Partner B share ownership of an asset (in different territories). If a user video is matched against this asset, who sees the claim? 

Only Partner B sees the claim.

Only Partner A sees the claim.

Not enough information to determine

Both Partner A and Partner B see the claim.

______

If a content owner in a multi-claim scenario chooses Takedown, what is the resulting action? 

The other content owners are notified of a pending takedown.

The video is blocked for that content owner’s territories of ownership.

YouTube removes the video.

The uploader has 30 days to respond to the takedown request.

______

Which statement best describes the Revenue report? 

In YouTube Analytics, it contains information on the three major revenue streams for all content types.

A downloadable report that contains information on how assets are performing over time relative to one another.

A downloadable report that contains information on how different ad types are performing over time relative to one another.

In YouTube Analytics, it contains information on how different ad types are performing over time relative to one another.

______

When are claims “routed for manual review”? 

When users dispute or appeal a claim on an uploaded video

When matches are audiovisual

When specified by a custom policy provided by the partner

When assets have more than one owner

______

An asset is owned by Partner A in Canada and Partner B everywhere except Canada. Partner A has a match policy of Monetize worldwide. Partner B has a match policy of Block everywhere except Canada. If a user video is matched and claimed against this asset, what is the applied policy? 

Track in Canada, Block everywhere else

Monetize in Canada, Block everywhere else

Block worldwide

Monetize worldwide

______

A video with an increase in views shows no corresponding rise in revenue; why might this happen? 

The video could be claimed by multiple assets.

The video could be in conflict.

The video could be claimed by another owner.

The views might be coming from different devices or countries.

______

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