YouTube Content Ownership Assessment Questions
Which watch time report will tell you where on the web viewers are watching your content?
When is a user video scanned by Content ID to see if it matches any delivered reference material?
When an ad is placed on the video
As it is uploaded and at intervals later on
After it has received more than 1000 views
Only when it is first uploaded and published
Which metric can provide the best insights into channel performance?
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When two partners each add worldwide ownership to a non-music asset, with Monetize policies, what happens to that asset?
Asset will monetize on behalf of both partners. Revenue will be equally split.
Only the partner that most recently added ownership will receive the worldwide revenue.
Asset will go into a state of conflict. Both partners’ monetization policies will not apply in the overlapping territories.
Only the partner that initially added ownership to the asset will receive the worldwide revenue.
What are the usage rights for music selected from YouTube’s Audio Library?
Songs can be used if you pay the owner royalties.
Only sound effects may be used, but not songs.
Any music can be used in videos according to the terms specified.
Music may be used for non-monetized videos only.
Which is a benefit of filtering data for analysis?
To sort it by degree of importance.
To aggregate data into useful chunks.
To hide non-relevant information.
To quickly identify statistical outliers.
What is a reason to update assets if your ownership rights change in some territories?
Establish new rights holder access to previously expired claims from the previous content owner
Reduce asset ownership conflicts because you no longer have the rights and cannot apply your policies in those territories
Enable multiple parties to share ownership of a web asset in the same territory
Ensure your asset ID changes with your ownership
What section of CMS provides access to YouTube’s automated tools for rights management?
While reviewing disputes, you see a disputed claim made because of a match to a short clip of non-exclusive content included in your otherwise valid reference file. What is the best action for you to take?
Release the claim and exclude the matched portion from your reference to prevent future matches
Reinstate the claim and change your match policy to Block
Release the claim and deactivate the reference file
What are three dimensions that can provide insight into the sources of watch time?
Geography, subtitles, revenue.
Geography, device, and language.
Device, views, playback location.
Language, watch time, demographics.
How do copyright laws apply internationally?
Same across all countries
Laws follow either EU or US precedent
Vary by country
Common standards are updated annually
A user disputes a claim, after which you review the video and decide it should be removed from YouTube for using your copyrighted content. What happens if you select “takedown” on this disputed claim?
The video is removed from search results but still published.
The request is forwarded to the partner manager for evaluation.
The claim is released.
A legal takedown notice is issued against this video.
A partner owns the rights to a video in Spain, but not other regions. They upload the video to their YouTube channel, but aren’t sure what settings to apply. What would you recommend they do?
Set ownership on the asset to Spain only.
Set ownership on the asset to Spain, and set block outside ownership on the claim.
Set ownership on the asset to all countries. Set a match policy of block outside of Spain.
Don’t assign ownership until the partner has secured worldwide rights.
Which of the following is true of Content ID?
Content ID scans all uploads and removes portions that infringe copyright.
Content ID enables rights holders to block, track, or monetize uploads that use copyrighted content.
Content ID allows viewers to flag harmful or dangerous content.
Content ID is only available to channels with >1 million subscribers.
What is a translation of an existing work considered?
What form of expression is not subject to copyright?
Animated TV show
Comedy improv video
What is a benefit of managing your content with SFTP or the Aspera Dropbox solution?
Offline disk import
Ease of scalability
High video quality
No technical expertise required
Which of the following is an asset type?
A copyright takedown has been retracted by the copyright owner. What happens as a result?
The copyright strike changes to “pending” status.
The copyright strike is removed from the user’s account.
The claimant is prevented from filing future copyright takedowns.
The video is restored but cannot be monetized.
Which kind of content is eligible as a Content ID reference file?
Public domain recordings
Third-party clips under fair use/dealing principles
Content with exclusive territorial rights
Content released under open license
When is copyright attached to a creative work?
As soon as the creative work is fixed in a tangible medium of expression
After the creative work is communicated to another party by any means
After it has been approved by a local copyright attorney
When the creative work is registered with the international copyright office
If you need advice on an issue related to copyright law, whom should you ask?
An account manager
United States Copyright Office
YouTube Copyright Center
You have an asset ownership conflict because you accidentally declared ownership for Canada. What should you do?
Contact the other asset owner to request an update
Remove your asset ownership for Canada
Edit your ownership if you plan to monetize
Download the Ownership report and filter by Canada
A partner decides to block user-uploaded videos. What happens to a user-uploaded video that matches the policy?
The video is unavailable for viewing but retains a unique URL.
The video is unavailable for viewing and the uploader automatically receives a copyright strike.
The video is available for viewing but the uploader receives a copyright strike.
The video is viewable only on YouTube (embeds and other playbacks are disabled).
What is the final step when using the Package uploader?
Click “Validate” button.
Upload metadata files through UI.
Drag and drop media files.
Process the package.
Which two policies would enable you to monetize all user-uploaded videos, but make partner-uploaded videos unavailable on your channel?
Usage Policy = Block, Match Policy = Monetize
Usage Policy = Track, Match Policy = Monetize
Usage Policy = Monetize, Match Policy = Block
Usage Policy = none, Match Policy = Block
A partner decides to claim user-uploaded videos with a Track policy. What data on the video will the partner have access to?
Revenue from ads shown on the video.
Analytics data on the video.
Watch Time minutes added to their total account.
Views from the video added on to their own uploaded version of the video.
When should you seek permission to use copyrighted work?
After the video has received at least 100 views
Before you upload your video to YouTube
When you monetize your video
While the video is being transcoded for use
Copyright protects original work. Which of the following is an example of a video that you may not be able to protect by copyright?
A series of reactions to other people’s videos
A video made entirely from a compilation of funny clips from YouTube videos found on other channels
Commentary and critique of copyrighted works
A video of you at home offering beauty tips
A partner hosts a YouTube talk show called “Cat Chat.” One episode consists of the host’s 10-minute interview with a veterinarian, followed by a 5-minute reel of viral cat videos that were uploaded to YouTube by other users. The partner obtained a commercial use license from the uploaders to use their cat videos on “Cat Chat.” The “Cat Chat” host now wishes to use Content ID to monetize clips from the show. The partner should…
Not upload the video as a reference file at all, because interview footage is not copyrightable.
Upload only the 10-minute interview as a reference file, because the partner does not own the viral videos exclusively.
Upload the entire episode as a reference file, because she has a license to use the viral cat videos.
Not upload the video as a reference file at all, because it contains third-party content.
Imagine you have a library of video content that you want to manage on YouTube. What steps would you take to protect your content on YouTube?
Upload reference files and enable Content ID
Validate your assets with Video Manager
File claims when notified of matching content
Create digital fingerprints and set permissions
One of my favorite artists passes away and I want to upload her song in a tribute video. What should I consider first?
Clear any pending claims you have in your account before adding new content.
Use the song freely because it has automatically entered the public domain.
Request permission to use it since the song is likely still covered by copyright protection.
Estimate the number of other videos that may also use this song in their tribute videos.
A user disputes a claim for music playing in the background of their video. What happens to this disputed claim if you select “Reinstate”?
Upheld but the claim is set to “none”.
Routed to third-party review board for manual investigation.
Claim becomes active again and partner policy is applied to the video.
How does copyright apply to a movie review video?
Video footage may be used as long as the sound is disabled.
Allows a review to add as many pieces of footage from the movie if it’s listed as a movie review.
Prevents any footage from being shown without written consent from the actors who have dialogue.
May be considered fair use (or fair dealing) to use a very short movie clip to support commentary about the plot or characters.
How does YouTube handle valid infringement notifications from copyright owners?
Assigns a badge to the uploader’s channel home page to identify them as an abusive actor.
Removes the video from the site and issues a copyright strike to the uploader.
Immediately shares information about the case with local law enforcement agencies for prosecution.
On a quarterly basis, publishes and shares a list of accounts that have been uploading copyrighted material.
What are the implications of having the wrong match policy or no policy set on your assets?
May cause your channel to receive a partner strike
May prevent you from adjusting video privacy settings
May prevent you from controlling and monetizing reuploads of your copyrighted material
May lead to a policy dispute with another content owner
Imagine a copyright takedown notice was mistakenly issued for content uploaded to YouTube. Which party may retract the notice?
It’s not possible to retract the notice
The person who uploaded the video
The one that originally submitted the notice
3rd party arbitrator for copyright claims
Your company has given another party the right to use your content in their videos. How would you prevent an automated Content ID claim from happening on their channel?
Turn off “Enable Content ID matching”.
Ask the other party to enter your channel ID in their asset metadata
Duplicate your asset so the other can assign ownership to the content
Whitelist the other party’s channel.
A user disputes a claim, because the matched segment actually comes from public domain footage. What happens when you select “Release and Exclude” on this disputed claim?
The claim is released and an exclusion on the underlying reference file is created.
A legal takedown notice is issued to the user who uploaded the content.
Performance data is excluded from YouTube Analytics reports.
Underlying reference data is removed to prevent future claims.
What can you do to avoid partner strikes for copyright violations?
Add a Creative Commons license for all uploaded content
Disable monetization on all channels
Mark all videos uploaded as original content
Maintain proper internal controls and educate your channels
Imagine someone uploads a video to YouTube with copyrighted material. If the copyright owner sets a policy to block user uploads, what happens?
It’s designated as a violation of YouTube’s Terms of Service.
It’s deleted from the site within 10 business days.
It’s flagged for a copyright takedown notice.
It’s marked as unavailable for viewing in the territories specified by the copyright owner.
Partner A and Partner B deliver reference files with some overlapping content. On the Reference overlaps page, Partner B selects “Exclude”. What happens to user videos that match only the excluded portion?
These are now claimed by both partners.
These will now be unclaimed.
These go to Partner A.
These go to Partner B.
An automated Content ID claim is made for a user-uploaded video, and the user who uploaded the video disputes the claim. As the copyright owner of the video, what option would you choose if you no longer wish to assert your rights on the disputed content?
You see a video on YouTube that includes short clips from a copyrighted work. How can you evaluate whether fair use (or fair dealing) applies?
Submit the video to the automated system for evaluation.
Calculate the percentage of copyrighted content to make sure it’s less than 25%.
Compare the video to other ones on the uploader’s channel.
Consider the criteria for fair use (or fair dealing), including whether the video is a parody or critique with social value.
Partner BritFlix owns a movie in the UK. Your company owns a TV show which features a clip from the movie and creates a reference. What should you do with your reference file?
Use the reference but agree to split the ad revenue.
Add ownership on BritFlix’s asset.
Deactivate the reference file in the UK.
Exclude the segment with the movie clip.
You’ve delivered a reference file that contains identical audio, video, or audiovisual material as a reference file previously delivered by another partner. What is the result?
Nothing happens in this case.
The reference file is attributed to the partner with the most channel subscribers.
The older reference file overwrites the newer one.
The reference overlap is surfaced for you to review and address.
Who can grant you permission to use portions of another video you saw on YouTube?
After a video has been uploaded to YouTube, Content ID grants permission
Copyright owner of original video and all works contained within it
Owner of the channel where the video was uploaded
As long as the original work is referenced in the video, no other permission is needed
Why is it important to review potentially invalid reference content?
To resolve reference overlaps
To verify the content complies with Content ID guidelines
To respond to disputes from another content owner
To prevent copyright strikes
A user disputes a claim, citing fair use/dealing guidelines. What happens if you select “Release” on this disputed claim?
The claim is set to inactive and your match policy isn’t applied
The claim moves to the “Released Claims” queue
The claim becomes pending until the user responds
The claim is released and the policy changes to “Track”
If a content owner deactivates a reference file, it will:
Deactivate the reference file for 30 days and suspend matching
Release all prior claims made against the reference file, but continue matching new user uploads
Stop claiming new user-uploaded content that matches the reference file
Continue matching new user uploads, but change the match policy to track
How can an administrator exercise control over whether users can see revenue reports?
Exclude revenue data from a user role.
Invite users to be content owners via email.
This can’t happen: the full Analytics suite is available to everyone who’s signed in.
Notify partner manager of reporting preferences.
Which upload method is recommended for uploading or updating a few videos per week?
Secure File Transfer Protocol (SFTP)
Web upload interface in Creator Studio
What form of expression is subject to copyright?
What is an example of a non-music asset type?
Which two policy settings will activate the following: Monetize uploaded content on your channel and Track all user uploads?
Usage Policy = Track, Match Policy = Monetize
Usage Policy = Track, Match Policy = none
Usage Policy = Monetize, Match Policy = Track
This requires a custom policy
What legal protection applies to brand names, mottos, and logos?
What could happen if you have indistinct content in your reference?
Content ID deletes the reference.
This may lead to erroneous claims.
The asset type is converted to Web.
Content ID mutes the audio portion.
How would you explain a policy to a partner who wants to control their content on YouTube?
Instructions for which ad formats should appear on videos.
YouTube’s legal framework for managing copyright infringement.
Similar to a license. It gives permission for others to reuse content on the Internet.
Set of rules that specify whether to monetize, track, or block a claimed video
Which of the following things can be protected by copyright?
Methods of operation
What option is available to all copyright owners to request removal of infringing content?
Creator review board
YouTube Copyright School
Copyright notification web form
Partner manager escalation
Two partners have a reference overlap. What happens if the second partner to deliver the reference file selects “Assert Exclusive Rights”?
The first partner will immediately lose claims on the content and should remove the overlapping portion from their reference.
The first partner will be asked to review the overlap, and either assert exclusive rights or exclude the overlapping segment from their reference.
User videos that match only the excluded portion will be claimed by both partners, but excluded from the other partner’s list of claims.
User videos that match only the excluded portion will be given to the second partner who selected “Assert Exclusive Rights”.
Which of the following types of content should NEVER be enabled for matching?
Audio content without video
Files longer than 45 minutes
Public domain content
How can content owners benefit from copyright management on YouTube?
They can monetize user-generated content that uses copyrighted material.
They can quickly remove up to 100 videos with the Copyright takedown webform.
They can eradicate pirate sites from the internet.
They can issue a “copyright strike” whenever the automated system flags a potential violation.
Which pattern might channels that monetize content often see at the start of a new calendar year?
A dip in advertising revenue.
A sharp uptick in overall revenue.
A decrease in views.
An increase in watch time.
You notice someone has uploaded a video to YouTube that you own. What’s required if you wish to request a copyright takedown?
As the copyright owner or authorized agent, you must submit a fully completed notification of copyright infringement.
Person who uploaded the video must admit to using copyrighted material.
Your attorney must submit a formal request to a court.
Anyone can flag a video, and a copyright takedown notice will be sent to the person who uploaded the video.
A partner would like to organize its YouTube asset library into groups. Which feature would you recommend they use?
What are you allowed to do with content on YouTube that has a Creative Commons licence?
Reuse per terms of the license
Only use for non-commercial works
Claim as original work
Use without attribution
How would you specify which types of advertisements YouTube displays for a video?
You set ad types in the Monetize section of Content ID.
You specify ad types using advertising settings, which are distinct from a rights policy.
YouTube automatically selects appropriate ad types.
You specify ad types when you create your channel.
What is a claim?
Link between a video uploaded to YouTube and an asset
A legal process to prove ownership of intellectual property
Policy that enables monetization for all videos
A container for information about a piece of intellectual property
While reviewing disputes, you see a disputed claim from an uploader who has obtained a valid license. What should you do?
Reinstate the claim
Release the claim
Release the claim and exclude the segment from matching
What do you need to use somebody’s copyrighted work in your video?
Full name of the owner listed in the final credits
On-screen reference at the beginning of the video
Link to the original work in the metadata
Explicit permission from the copyright owner
Which accurately describes how copyright applies to a remix or mashup?
These can be considered derivative works under the law, and you may need permission from the original content creators.
These are considered original works, so you would own the copyright.
These have not been defined under current copyright law, so it’s unclear.
These are protected by fair use, so you don’t need permission from the original content creators.
What happens if a disputed claim is left in your queue for more than 30 days?
Claim is extended for 30 more days.
Claim is released.
Claim defaults to Block and then can be appealed.
Nothing happens since a claim may indefinitely sit in the queue.
Why is it important for you to choose references carefully?
To ensure accurate claiming of user videos so you can control your content
You cannot modify your reference after it’s created
References are rejected if they contain third-party content
To identify the languages for which you have ownership
YouTube receives a legal notice to take down a video uploaded by a creator without the copyright owner’s permission. What will the creator receive?
Instructions for contacting the copyright owner to obtain a license
Warning of possible account termination if copyright abuse continues
Notice to mediate the dispute or face legal fines
A document to fill out to file an appeal
Which watch time report will tell you where on the web viewers are finding your content?
In order to claim uploaded videos, what is the first step in the Content ID workflow for a partner, after verifying rights?
Deliver reference material to YouTube that reflects content ownership
View and manage claim settings
Convert material into proprietary video format
Flag uploaded content that may infringe on rights
What is an asset composed of?
Ownership, Claims, Videos
Reference Material, Ad Formats
Metadata, Ownership, Reference Material, Match Policy
Intellectual Property, Copyright Notices
What are the implications of selecting the claim option “block outside ownership”?
All user videos claimed against the asset will be made unavailable in areas where you don’t own the asset.
Other parties are unable to add ownership to your asset in territories that you don’t own it.
Your video will be made unavailable in countries where you don’t own the asset.
Your video will become Unlisted on your channel.
Which accurately describes how copyright applies to a cover song?
When performing a cover song, you still need to be sure that you have the permission of the songwriter or composer.
A cover song is considered a transformative work, so you don’t need permission from the original content creator.
This is protected by fair use, so you don’t need permission from the original content creator.
You may want to change some of the lyrics in your cover song, so you would avoid copyright issues.
After how many days does a pending claim expire?
How does copyright apply to a cover song?
Copyright applies to new music videos but not audio recordings of covers.
Copyright does not apply since the cover song is not fixed.
Is considered a collective work and it’s unnecessary to request permission from the content creator.
Is considered a reproduction and permission may be needed from the original content creator before it is used.
What is the benefit of a default usage policy?
YouTube applies the default usage policy to videos that users upload to their channels, which produces better Content ID matches.
When you have no match policy, your default usage policy is applied as the match policy.
If you don’t select a default policy, YouTube uses the predefined policy Block Everywhere.
YouTube applies the default usage policy to videos that you upload to your channels, which speeds up the setup process.
What are you allowed to do with content on YouTube that has a Creative Commons license?
Reuse per terms of the license
Claim as original work
Use without attribution
Only use for non-commercial works
What three metrics can help you assess performance?
Views, subtitles, revenue.
Geography, demographics, and watch time.
Comments, views, watch time.
Device, views, playback location.
Which of the following is a factor when U.S. courts analyze fair use?
Purpose and character of the use
Addition of a link to original content in the metadata
Inclusion of a disclaimer to the subsequent use
Name of the original creator included on screen
What is a method to create a reference file from a new or unclaimed video?
Claim the video and enable Content ID matches
Select a usage policy
All partner-uploaded videos automatically become references
Change video privacy setting from Private to Public
If a Content ID claim is disputed, how much time does the claimant have to respond?
A partner chooses to reinstate a Content ID claim after it has been disputed by a user. The user appeals the reinstatement of the claim. What happens next?
The user automatically receives permission to use the video.
The partner can choose to reinstate the claim again to assert their rights.
The user and partner must mediate the claim outside of the automated Content ID system.
The partner must decide whether to release the claim or issue a legal takedown notice.
What is an effective strategy for avoiding copyright issues on YouTube?
Delete videos after you receive a copyright notice
Include less than 10 seconds of other people’s work
Appeal all claims made against the content you upload
Only upload original content
What feature or filter can help you investigate why two videos of the same length have different audience retention metrics?
What happens if YouTube’s system detects a low confidence match?
The corresponding reference file is classified as pending.
The claim is released but may be reinstated after 30 days.
The match policy is applied unless it is Monetize.
The claim is routed for review by the content owner.
How can the YouTube Copyright Center help you with copyright?
It contains tools for you to instantly remove videos that violate any laws.
It gives you advice about your specific video.
It offers resources on managing copyright and answers to frequently asked questions.
It connects you to the person who uploaded the infringing video.
What should you do if you find a YouTube video showing harmful or dangerous acts?
Send an email to the person who uploaded the video
Nothing, because it’s freedom of expression
Report the video using the Flag action
Submit a copyright takedown request
Someone at your company is unfamiliar with how YouTube defines the term “asset.” How would you describe it to them?
Link between a video on YouTube and its monetary value
Similar to a video that’s uploaded to a channel
Policy applied to a video, music, or composition
Container for information about a piece of intellectual property
How does YouTube help manage the rights for content you upload to the platform?
Creates referral lists of people who can advocate on your behalf.
Provides legal advice during a dispute about uploaded content.
Builds technologies such as Content ID to help manage rights at scale.
Uses a team of reviewers to manually inspect all content uploaded.
What is a prerequisite to using SFTP or the Aspera Dropbox delivery method?
Maintain a subscriber count above 100,000.
Deliver videos in HD resolution.
Provide an SSH Key to your account manager.
Upload more than 100 videos per month.
What might make an account be eligible for access to Content Manager?
Joining a multi-channel network, especially if it’s an international one.
They produce parody or cover videos, and want to avoid copyright takedowns.
They manage a large, or multi-channel, content repository.
They have become a YouTube partner, and need to manage channel revenue.